8 Frightening Reasons why your Business will Fail without a website

retargeting

Today, the majority of people use the internet to find businesses, and the yellow pages are nearly extinct.

In 2017, 97% of people looked online for a nearby local business. As a result, if you want to grow your business by getting it in front of the right people, you need to be found online, which means you need a website.

However, the question “why do I need a website?” remains common. This blog will go over the top ten reasons why your business, no matter what industry, needs a website this year.

Without further ado, let’s look at the importance of having a website!

Reason #1: Your Customers Expect It

To begin, your online customers expect you to have a website where they can learn more about your business. Your website, on the other hand, can help you generate leads, increase brand recall, build goodwill among customers and target audiences, and send powerful marketing messages.

Consider this: your website broadcasts your marketing message around the clock, 365 days a year! Aside from eCommerce websites, most professional websites are information-driven and seek to solve the problems of their visitors. This statement, in my opinion, is more than sufficient to explain why you need a website!

website

Reason #2: Offers Social Proof

Second, what other people say about your company has a significant impact on customer behavior.

People expect to see your website in order to learn more about your brand, even if it has a 5-star rating on review platforms such as FourSquare or another site.

Because prospective customers are already looking for you online, posting client testimonials on your website is a great way to impress them and provide social proof.

Reason #3. Control the Narrative

While it is difficult to control what others say about you, you can influence brand perception by publishing your own story on the website. A website is far more effective than print ads or postal mail brochures in helping brands promote their message, vision, and mission.

Google receives 5.6 billion queries per day, with 63,000 searches occurring every second, according to SEOTribunal. With that kind of search volume, someone might be looking for your specific service right now.

Guess who gets the job if you don’t have a website? Definitely not you! However, the next-door competitor has a fantastic-looking search-optimized website. Your prospective customers will buy from him instead of you.

Reason #4: Website Adds To Company’s Credibility

It is time to invest in a professional website if you want to show the rest of the world that you take your business seriously.

In an age when more than half of smartphone users discover a new brand or product while searching on their phones, not having a website may jeopardize your trust.
According to one survey, 75% of online users agreed that the appearance of a company’s website determines its legitimacy. Customers are more likely to do business with a company they can trust, and the website is the first step in that process.

Reason #5: Compete With Other Industry

Did you know that having a website allows you to compete with industry titans?

A website that has been optimized can rank higher and be in the right place at the right time. Bidding on the right keywords can increase your website traffic and influence your customers’ journey, which often starts with research, recommendations, and reviews.

Having a prominent position on the search results page is one of the many ways to combat your industry’s Giants.

As a result, if you don’t dominate the Internet, your customers will be able to shop elsewhere.

Reason #6: A page on Social Media isn’t enough

Think again if you believe that having a social media presence is enough to attract new clients. It is not enough to have a Facebook page because every other company does.

Users spent 50 million fewer hours on Facebook in 2018 than the previous year, according to Facebook. As a result, rather than relying solely on social media networks, more businesses are now building websites.

While social media networks can help businesses, relying solely on them can be a costly mistake in the long run.

Reason #7: Expand Your Working Hours

Having a website implies that your content is available to users at all hours of the day and night.

As a result, whether someone visits your website at midnight or during the day, you are always in contact with them. Being available at all times helps with marketing and significantly increases sales, which is especially important for any kind of businesses.

It’s an important step toward improved customer service and relationship development, especially if you have AI-powered chatbots on your website that can address your clients’ basic concerns when they are most needed.

Reason #8. Showcase Your Offers

A website is your target audience’s first point of contact with your brand, and this cannot be overstated.

You have complete control over the positioning of your company. In addition to displaying your offers with features, you can also provide brief video tutorials or printable PDF instructions.

You can also highlight your awards, testimonials, and any other features that will benefit your visitors. This means that your customers will spend more time on your website, which may influence their decision to contact you.

What to Do First.

Now that you understand why you require a website, let’s look at some strategies for getting started. First and foremost, decide on a good web hosting service.

There are numerous businesses that provide both domain registration and web hosting services. Ideally, your domain name should be the same as your company’s name.

If it isn’t available, you could choose a domain name related to the goals. Make the domain name unique and memorable. You should fully utilize your domain name as a powerful marketing tool.

Web Hosting Service

Choose a web hosting company with a good reputation. Choose a service provider that can accommodate changes quickly and affordably. This is where we come in to help. Aside from web design and hosting, we provide free lifetime support and a free transfer service if you need to switch hosts. This distinguishes us from other hosting service providers out there.

The free maintenance will be especially useful if your company expands, contracts, or undergoes other significant changes. Hiring a web designer every time you want to update a single page is prohibitively expensive. We always do this as a free lifetime service for hosting your website with us.

Because building a website is not as simple as you might think, it must be the result of numerous brainstorming sessions. Make sure that your website template is easy to use and does not resemble those of your competitors. And if you host your website with us, we will give you the best design ideas to fit your market.

After all, you don’t want your company to look like your competitors’. A professionally designed, brand-differentiating website is critical for increasing sales, increasing profits, and growing your non-profit organization. It enables you to present your brand’s story to the appropriate target audience. Furthermore, creating a basic website costs pennies but could result in large profits in the long run.

So, rather than wondering does my business needs a website, consider why it should have!

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